BOEING'S CATCHPHRASE IN the early 1990 was "working together.

BOEING'S CATCHPHRASE IN the early 1990 was "working together," moreover for Singapore Airlines Group Chief Executive Chew Choon Seng it has become "working together quickly." Spe is requireed to insulate SIA from the relentles conflicts that have ravaged the airline industry and tourism in Southeast Asia throughout the past four years: 9/11 avian flu the Bali bombing, SARS and the tragic tsunami in December.

At the peak of the SARS crisis in June 2003 SIA slashed its flights by the agency of 31.5% and was losing S$6 million a day, resulting in a toil loss of S$312 million ($183

...